PHANTOMS is a research-driven audiovisual textile project that repositions embroidery as a medium of material intelligence, cultural memory and future-oriented craft. It began in the historic center of Switzerland’s textile industry, expanding into a journey from Central Europe along the Silk Road to Asia, combining endangered hand-embroidery techniques and archival research with digital fabrication. For alter.tokyo 2026, PHANTOMS expands into a spatial installation, translating invisible structures into perceptible experiences and exploring the hidden architectures embedded in embroidery. The project brings together Selma with a Swiss embroidery artisan and a Chinese textile artisan, both representing living intangible cultural heritage. This intercultural, intergenerational and interdisciplinary collaboration connects traditional craftsmanship, historic embroidery machines and contemporary design language, making the imperceptible tangible. PHANTOMS invites audiences to reconsider the relationship between heritage and design, to explore the dialogue between human artistic expression and technological precision.
SELMA
STUDIO MÆRZ / Designer, Architect, Artistic Director